Skin so soft, even soft things think you're soft — Dana Buckhorn

ACD // Copywriter

eos

Skin so soft, even soft things think you’re soft

Humans are obsessed with soft things. But what happens when humans get so soft, soft things become obsessed with us?

“So bizarre that it is, in fact, genius.”

- Yahoo

“The weirdest ad of the year”
- Yahoo

“Characteristically quirky
and memorable”
- Daily Commercials

“One of our favorite spots yet”
- AdAge

“Unhinged”
- Ads of the world

“Appealingly weird”
- More About Advertising

“Kind of icky-sexy”
- Muse by Clio

“The right amount of weird”
- Adweek

“Go to therapy”
- My loved ones

“Creepy and funny with an off-center
insight and perfect production.”

- AdAge

CREDITS

Client: eos
Agency: Mischief USA
Role: Associate Creative Director, Copywriter
ACD Art Director: Tanner Thompson
ECDs: Bianca Guimaraes, Kevin Mulroy
CCO: Greg Hahn
Director: Clay Wiener
Editor: Nick Divers